Need help with LEED, Political Pressure and moral consumers

can please write  two paragraphs to me to answers this questions  depend on this defenestration :

Social political pressure:  the problem first emerge when activists groups articulate concerns.

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1- talks about LEED with types of pressures they could  face it (examples )?

2- explain how is the actors would be  instead of how is protested or what kind of  activists groups give LEED protocols?

3- Where the pressure comes from and how is responsible of this  pressure?

here is another questions about LEED consumers :

1- talk more about both moral consumers if that idea a factor to LEED certification and projection this image of LEED.

2- Are those moral consumers tend to swilling to pay more is that actually plane to practice ?