In a forum posting on the Web site www.startupnation.com, a contributor made the following comment..

In a forum posting on the Web site www.startupnation.com, a contributor made the following comment regarding the advice in the business strategy book Blue Ocean Strategy: “The key message for me was don’t try to look like, taste like, act like the competition.” Briefly explain what this person meant by “look like, taste like, act like the competition.” Briefly discuss whether the strategy of “look like, taste like, act like the competition” ever makes sense. Based on “As a Small Business Owner, What Kind of Book Would You Like to Read?” “Coffee Talk” Forum, www.startupnation.com, April 25, 2007.