Mini-Case Analysis Summarize the creative strategy behind Frontier’s “Whole Different Animal”…
Mini-Case Analysis Summarize the creative strategy behind Frontier’s “Whole Different Animal” campaign. Explain how the Big Idea works and what makes it creative. How does the “Leather Seats” commercial relate to the “Whole Different Animal” campaign? Brainstorm on an idea for a new commercial that would extend the campaign’s theme and develop this new Big Idea as a proposal to present to your instructor.
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